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Team

The peoplebehind Locatix

Specialists in business development and geospatial. We build complete GTM systems for highly specialized technology companies.

Geospatial & enterprise focus
GTM strategy to execution

Our team

Specialists in geospatial & enterprise GTM

Meet the team

Specialists in business development and geospatial technology.

Justin Griffioen

Founder

Studied geography and spatial planning at Utrecht University, then moved into door-to-door sales and GIS roles across client success, marketing, and account management. He leads Locatix, building business-development systems for specialized technology companies.

Ashish Gupta

Head of ABM ops

Ashish has over 8 years of experience in BDR and BDM roles, and has worked with companies like RS Metrics in geospatial & EO leading ABM programs. He leads account-based marketing operations at Locatix, designing and running the systems that power multi-threaded campaigns, pipeline attribution, and scalable ABM programs for enterprise clients.

Dan Ross Tamorro

BDR

Dan runs outbound and business development at Locatix. He focuses on pipeline generation, prospecting, and converting enterprise leads into qualified opportunities for geospatial and B2B tech clients.

Krisha Espillo

BDR

Krisha supports client operations, managing outreach and lead qualification for active engagements. She keeps marketing and sales aligned so prospects move smoothly through the pipeline.

Marvin Jun Itona

Account research

Marvin leads account research and ICP mapping. He identifies target accounts, enriches data, and surfaces insights that inform positioning, messaging, and outbound strategy.

Jay Pasiliao

Web development & ABM

Jay handles web development and ABM execution. He builds and maintains client sites, landing pages, and the technical infrastructure that supports conversion and campaign tracking.

Robin Wieten

Content & copywriting

Robin drives content strategy and copywriting at Locatix. He creates positioning narratives, sales collateral, and marketing content that resonates with enterprise and geospatial buyers.

Ben Duffield

Visual design & animation

Ben leads visual design and animation. He shapes brand identity, video assets, and motion design that support client campaigns and elevate marketing touchpoints.

And many more supporting or subcontracted.

Learn more about Locatix

Our mission, approach, and how we help geospatial companies scale.

About us
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